I’ve been learning about control for a little more than 25 years. My initial work was on myself, and to this day, I strive to consider what I have control over and what I do not. Once I see what is true in a situation bothering me, acting on it saves needless pain.
The best thing founders can do is subtraction. It’s much, much, much easier to add things than it is to remove things. Adding things is a lot more expensive than removing things. However, it requires some measure of bravery and risk-taking.
From Frank Bruni’s newsletters, here are a few great business names, delivered weekly by his readers.