--- title: How To Do Things You Hate by Peter Hollins description: November Book | How To Do Things You Hate by Peter Hollins image: https://blog.thebusinessofgood.org/hubfs/htdtyhd.jpg --- [![Main-Logo-01-1](https://blog.thebusinessofgood.org/hs-fs/hubfs/Imported_Blog_Media/Main-Logo-01-1.png?width=250&height=43&name=Main-Logo-01-1.png "Main-Logo-01-1")](https://www.thebusinessofgood.org) # Tim McCarthy and the Business of Good ## [How To Do Things You Hate by Peter Hollins](https://blog.thebusinessofgood.org/how-to-do-things-you-hate-by-peter-hollins) ** Nov 1, 2023 6:33:37 AM / by [Tim McCarthy](https://blog.thebusinessofgood.org/author/tim-mccarthy) ![htdtyhd](https://blog.thebusinessofgood.org/hs-fs/hubfs/htdtyhd.jpg?width=711&height=395&name=htdtyhd.jpg) Editor’s note:  This is the book I wish I could have written.  The title is the answer I’ve long given to anyone who asks me “what’s the key to success in business”.  Hollins brilliantly and simply bursts some theoretical bubbles about self-discipline and replaces them with more realistic practices built around awareness, flexibility, and habit development.  The reason 90% of start-ups fail is because their founders can’t accept that they must “do the things you hate to do”.     Excerpt:  *“To get out of the loop [of perfectionism, fear of success/failure and powerlessness] requires plenty of self-compassion, learning how to reframe our thinking around the task…focus on values not shortcomings…take small meaningful steps toward our goal.  It’s about mood and energy management, not time management of organization.”*   Tags: [Creativity & Favorites](https://blog.thebusinessofgood.org/topic/creativity-favorites) ![Tim McCarthy](https://blog.thebusinessofgood.org/hs-fs/hubfs/Tim-square%20edit-1.png?width=100&height=100&name=Tim-square%20edit-1.png) #### Written by [Tim McCarthy](https://blog.thebusinessofgood.org/author/tim-mccarthy) ### Subscribe to Email Updates - Recent - Popular - Categories ### Lists by Topic - [Creativity & Favorites (686)](https://blog.thebusinessofgood.org/tag/creativity-favorites) - [Monthly Newsletter (232)](https://blog.thebusinessofgood.org/tag/monthly-newsletter) - [Learning and Knowledge (209)](https://blog.thebusinessofgood.org/tag/learning-and-knowledge) - [Organizational & Operational Excellence (34)](https://blog.thebusinessofgood.org/tag/organizational-operational-excellence) - [Personal Well-Being (30)](https://blog.thebusinessofgood.org/tag/personal-well-being) - [Communication & Relationships (29)](https://blog.thebusinessofgood.org/tag/communication-relationships) - [Professional Growth and Development (29)](https://blog.thebusinessofgood.org/tag/professional-growth-and-development) - [Business & Entrepreneurship (27)](https://blog.thebusinessofgood.org/tag/business-entrepreneurship) - [Social Impact & Responsibility (9)](https://blog.thebusinessofgood.org/tag/social-impact-responsibility) ### Posts by Topic - [Creativity & Favorites (686)](https://blog.thebusinessofgood.org/tag/creativity-favorites) - [Monthly Newsletter (232)](https://blog.thebusinessofgood.org/tag/monthly-newsletter) - [Learning and Knowledge (209)](https://blog.thebusinessofgood.org/tag/learning-and-knowledge) - [Organizational & Operational Excellence (34)](https://blog.thebusinessofgood.org/tag/organizational-operational-excellence) - [Personal Well-Being (30)](https://blog.thebusinessofgood.org/tag/personal-well-being) - [Communication & Relationships (29)](https://blog.thebusinessofgood.org/tag/communication-relationships) - [Professional Growth and Development (29)](https://blog.thebusinessofgood.org/tag/professional-growth-and-development) - [Business & Entrepreneurship (27)](https://blog.thebusinessofgood.org/tag/business-entrepreneurship) - [Social Impact & Responsibility (9)](https://blog.thebusinessofgood.org/tag/social-impact-responsibility) [See all](https://blog.thebusinessofgood.org/how-to-do-things-you-hate-by-peter-hollins#) ### Recent Posts --- Listen to Tim's Monthly Favorites on Spotify --- See Tim's Library at GoodReads ## [Tim's Book of the Month Library](https://www.goodreads.com/review/list/16122954-tim-mccarthy?shelf=books-of-the-month&utm_medium=api&utm_source=custom_widget) [![The Hunter](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/books/1692131625l/174156145._SX50_.jpg)](https://www.goodreads.com/review/show/6602634062?utm_medium=api&utm_source=custom_widget) [The Hunter](https://www.goodreads.com/review/show/6602634062?utm_medium=api&utm_source=custom_widget) by [Tana French](https://www.goodreads.com/author/show/138825.Tana_French) [![Man’s Search for Meaning](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/books/1535419394l/4069._SY75_.jpg)](https://www.goodreads.com/review/show/6602636003?utm_medium=api&utm_source=custom_widget) [Man’s Search for Meaning](https://www.goodreads.com/review/show/6602636003?utm_medium=api&utm_source=custom_widget) by [Viktor E. 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