Tim McCarthy & BGF | Blog

Truly Funny |  Sales Coach

Written by Tim McCarthy | Aug 5, 2025 4:44:54 PM

 

Truly Funny: Sales Coach

Long ago, I was working with a sales coach who taught me two considerations, so true that the observations made me laugh.  I’ve followed his two suggestions faithfully since then.  He said,

  • “Many salespeople are all form and no substance, which of course is not good.  But if you are all substance and no form…nobody will ever know your substance.

  • If you spend an hour with a prospect or client and they talk for 55 minutes of that hour…they think you are a genius.”