---
title: Quote of the Month  |  Viktor Frankl
description: Viktor Frankl quote on success
---

[Tim McCarthy & BGF | Blog ](https://blog.thebusinessofgood.org)

# [Quote of the Month  |  Viktor Frankl](https://blog.thebusinessofgood.org/quote-viktor-frankl)

 Written by [Tim McCarthy](https://blog.thebusinessofgood.org/author/tim-mccarthy) | Mar 2, 2024 10:09:45 PM

 

##### Quote of the Month:

> Don’t aim at success—the more you aim at it and make it a target, the more you are going to miss it. For success, like happiness, cannot be pursued; it must ensue, and it only does so as the unintended side-effect of one’s dedication…In the long run—in the long run, I say!—success will follow you precisely because you had forgotten to think about it.              
>      
> 
> ---Viktor Frankl

 

 

[View full post](https://blog.thebusinessofgood.org/quote-viktor-frankl)

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